Negotiating To Yes (NTY) helps salespeople become better negotiators. It is based on the concept of Principled Negotiation, a method that offers salespeople an efficient process for reaching optimal business agreements that are satisfying to both parties and actually strengthen professional relationships.
Key Learnings Are:
• Principled Negotiation How to achieve mutually satisfying, optimal agreements through
an efficient process that strengthens relationships.
• Align People How to avoid letting people problems get in the way of
the positive negotiations. How to clarify the issues each party is seeking to
avoid any potential barriers to reaching the agreement.
• Explore Issues How to explore all issues and interests
and how to find a creative solution that satisfies everyone involved.
• Reach Agreement How to ensure that a negotiation either ends in a mutually satisfying agreement for both parties
or in an alternative to a negotiated agreement that meets the principled negotiator’s most critical needs.
• Difficult Situations How to deal with difficult issues and
“dirty tricks” used by others during negotiations in order to get the process back on the right track.